Reknowned copywriter Bob Bly asks if blogs are self-indulgent drivel. Yessiree Bob. I believe that they are. One step further, that’s exactly what I like about them.
It’s no different than the Opinion Editorial in your newspaper, or an arrogant talk show host. I’ve heard people lament the decline of letter-writing as a pasttime and preserver of historical commentary and perspective.
Not many people write letters anymore, but that’s OK. I’m perfectly content for them to be replaced by blogging. I think as long as there is a medium that keeps people writing and satisfies their urge to write, then the medium be damned. Is that self-indulgent? Sure. No more so than the aforementioned allowances of our culture.
The thing that cracks me up is that every time something new comes along, people moan about how things are ‘going downhill’ or ‘not the way they used to be’ or some other silly meaningless sentiment. The only thing that never changes is that things are always changing. I won’t pretend that earlier, more ‘classic’ eras didn’t have their own fair share of drivel. It may not have been as open, widespread, and participatory as blogging, but drivel is drivel is drivel, isn’t it?
And if it’s drivel, so what? I happen to enjoy pulp novels, which got their name from the low quality paper they were written on but also became synonymous with the quality of the writing as well.
So I’m not reading Shakespeare or Steinbeck’s Grapes of Wrath, or Ernest Hemmingway. So freakin’ what! Maybe I enjoy pulpy stuff like Philip K. Dick because it doesn’t take itself so serious?
And perhaps, just maybe, that’s exactly what I enjoy about reading blogs?
They don’t take themselves seriously. They are also a pure 100% direct line to buzz. Want to know what’s making the rounds? What are people talking about? Read a blog. It’s a direct feed into our culture moment by moment as it happens.
I never used to like it, but I’m starting to understand why they have play-by-play commentary in sports. Why?
Because the game would be awfully quiet and boring without a narrator. What do blogs provide me? Any kind of narrator I want for just about any kind of game.
Blogs are self-indulgent drivel and to that I say, blog on!
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